Stay here
where
your story
matters.
We gather individuals and companies driving the change and creating opportunities for all of us to stay and work in Bulgaria.
About Us
Join the event
where YOU are
in focus
After a hugely successful first edition in 2018, for the second consecutive year, the SOFT UNIT CONFERENCE meets people looking for personal and professional development with the business and its needs and gives practical case studies that allow you to look for the best units.
This year’s topics are: Software Development, Digital Marketing, Design & Creative, FinTech & Blockchain
This event is brought to you thanks to:
Invest in the Unit to improve the System
The Soft Unit Conf provides practical and useful knowledge to the most important part of each economy – the human. We believe each one of us is an important part/unit of the Code we all need to build if we want to improve the system.
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2Days2-day Main Event, 4 Side Events and lots of smiles
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2000+GuestsThe most important part of each ecosystem is the Unit.
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75+SpeakersMeet and Learn from acknowledged speakers from all over the world.
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30+CompaniesSpeak with the industry leaders and Build your network.
Our mission
SoftUni is a driving force in the
Bulgarian Tech Ecosystem with:
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Students8000
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Community120КActive people
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Work opportunities97%
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Candidate students68К
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Seminars200
Conference Program
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Hall One
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Hall Two
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Workshop
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10:00
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Hall One10.00 - 10.10 OPENING CEREMONYHall One10.10 - 10.50 Panel Discussion BulgariaSoftware development
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Hall Two10.00 - 10.10 OPENING CEREMONY
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Workshop10.00 - 10.10 OPENING CEREMONY
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11:00
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Hall One11.50 - 12.10 Designing tech products customers wantFinTech & Blockchain
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Hall Two11.25 - 11.45 How to stay motivated and keep improving/ Why you should know HTML and CSSSoftware developmentHall Two11.50 - 12.10 Design Systems: Productivity and Consistency for Digital ProductDesign & Creative
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Workshop11.00 - 11.40 How to make cheap and effective video contentDesign & Creative
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12:00
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Hall One12.15 - 12.35 Scripting for Adobe applications. InBar scriptsDesign & Creative
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13:00
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Hall One13.00 - 14.00 LUNCH BREAK
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Workshop13.00 - 14.00 LUNCH BREAK
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14:00
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Workshop14.00 - 14.40 Develop and Debug multi container applications with Docker and Visual StudioSoftware development
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15:00
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Hall One15.30 - 16.00 COFFEE BREAK
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Hall Two15.30 - 16.00 COFFEE BREAK
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Workshop15.30 - 16.00 COFFEE BREAK
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16:00
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Hall One16.00 - 16.40 Panel Discussion Social Media/InfluenceDigital marketing
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Hall One
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Hall Two
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Workshop
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10:00
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11:00
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12:00
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14:00
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15:00
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16:00
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See the entire Agenda
Speakers
Thomas Herrmann
Bosch Software Innovations
Thomas Herrmann joined Bosch in 1996 as a project lead for automotive safety solutions. For several years, he occupied various leading positions within Bosch in the automotive and energy areas. Following his passion for connected devices and solutions, Thomas joined Bosch Software Innovations in July 2016. He is now supervising sales of the Bosch IoT Suite and marketing.
Presentations
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11.00 - 11.20 IoT has no bordersSoftware development4 October | Hall One
Ivaylo Penchev
Аuxionize
Ivaylo Penchev is a serial entrepreneur. He has founded and is actively involved in a number of companies – Walltopia, Funtopia , Auxionize, Extrapack, HRT, CompositeX. The corporate culture Ivaylo stands for is very entrepreneurial, striving at developing his management team to have high level of responsibility and proactiveness.
Presentations
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15.10 - 15.30 TBADigital marketing4 October | Hall One
Marina Shideroff
Fram Creative Solutions
Marina Shideroff is the Founder and Chief Design Officer of Fram Creative Solutions. Over the past 3 years, she and her team have helped more than 100 companies grow their digital presence, improve sales results, and boost customer satisfaction.
Marina’s main areas of expertise lie in UX/UI for digital products and web design. Her portfolio features projects for international brands like Coca-Cola, Fadata & Bayer as well as starting new ventures in the FinTech, MedTech & AgroTech sectors.
Presentations
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11.50 - 12.10 Designing tech products customers wantFinTech & Blockchain4 October | Hall One
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16.00 - 16.40 Тhe Business Value of DesignDesign & Creative4 October | Workshop
Dimitris Papoutsis
Globe One Digital
22 years ago, Dimitris Papoutsis founded Globe One Digital, the premium ROI & sales-driven performance digital agency, using his own resources to support this venturous endeavor.
Nowadays, the agency operates in 3 different countries, with separate offices delivering services in 10 different languages.
Customer-focused and highly successful on achieving multiple profit and business growth objectives, Dimitris holds an inventory of 2.000 clients, including more than 100 global brands, such as Coca-Cola, BMW, Suzuki, Alfa Romeo, Google, LG, Sony PlayStation, Vivacom, Vodafone, Generali, Pfizer, Reckitt Benckiser, Piraeus Bank and Eurobank.
Highlighting his success, he already counts 20+ global case studies and 30+ digital awards among his achievements.
What is more, Globe One Digital ranked 1st in Greece and 5th in Europe in Advertising & Marketing, in the Inc. 5000 top 100 fastest-growing European companies list, with a stunning growth rate of 853% in the last fiscal years.
In 2018, Dimitris presented the Consolytics application, the result of a ceaselessly inquiring mind, in the Google Marketing Conference. His brainchild involves cutting-edge Google Analytics Add-On technology for big data consolidation.
Drawing from a wide set of skills, Dimitris offers premium consultancy services and he has also supported numerous startup companies. All-in-all, he shares the knowledge and experience to make a brand bloom and stand out from the crowd.
https://www.linkedin.com/in/papoutsis/
Presentations
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11.25 - 11.45 TBADigital marketing4 October | Hall One
Dimitar Savov
Startup Masters ltd.
Dimitar is one of the founders and the head of the marketing team in Startup Masters. He has 15 years of experience as a digital marketer with campaigns in over 65 different countries that have generated over $375 000 000 in revenue for his clients. He has created several innovative concepts in the digital marketing field like "Love Marketing" & "The Digital Performance Marketing Wheel
Presentations
Daniel Mitev
Sumup
"Daniel is a Senior Product Designer with 10 years of experience in the field. Gone through almost every aspect of design, he specializes in the creation of user-friendly software.
Being a part of various projects including 4 start-ups, Daniel has gained the knowledge and the skill set needed to work on the highest level."
Presentations
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14.00 - 14.20 How to be sure that we are wrongDesign & Creative4 October | Hall One
Blagovest Belev
BlockChain.bg
Blagovest Belev is the founder of the first cryptocurrency investment fund in Bulgaria - BlockChain.bg, co-founder of Tavex Gold&Exchange and one of the founding members of the Bulgarian Bitcoin Association. He is a crypto investor and activist since 2013 and organized the first bitcoin conference in Bulgaria - CoinWisdom. Blagovest holds a BA degree in Economics and Business Administration from the American University in Bulgaria.
Twitter - @bbelev
LinkedIn - Blagovest Belev
Presentations
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11.00 - 11.20 The crypto investment cycleFinTech & Blockchain4 October | Hall Two
Simeon Emanuilov
Netpeak Ltd.
Simeon is a Senior SEO specialist and programmer with years of experience. Simeon Emanuilov has over seven years of experience in web programming, developing different solutions for online stores and websites. His professional interests are in the field of technical SEO, process automation and processing of large amounts of information with Python and R. He is also involved in the development of useful SEO tools that facilitate the analysis process. He is a speaker of specific events in Bulgaria, some of which are: SoftUni SEO Training, SoftUni Analytics Course, OA Conf, Indit BlackHat Conference, and others. In the past three years, he has been working as a SEO specialist at Netpeak, one of the largest online marketing agencies in Eastern Europe. Main directions of agency work: site optimization and online advertising. There he works on some of the biggest Bulgarian websites, online stores and news portals.
Presentations
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14.50 - 15.30 Machine Learning for SEODigital marketing4 October | Workshop
Lyubomir 'Luba6ky' Dutsolov
ScreenMixer Studio
Lyubomir 'Luba6ky' Dutsolov is a commercial director and producer with more than 6 years of experience and over a hundreds of web videos, commercials, music videos, documentary, etc. He is part of the new generation of filmmakers that changed the industry, working closely with all social media platforms and creating a more original type of content, based on current trends.
Presentations
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11.00 - 11.40 How to make cheap and effective video contentDesign & Creative4 October | Workshop
Georgi Malchev
Xplora
Georgi Malchev has over 19 years of experience in management and marketing – as a management consultant, manager, in a corporate finance boutique, COO, director business development and board member to holding companies in the services and investment industry.
Currently, Georgi is the Managing Partner of Xplora.bg – integrated digital marketing agency. Clients for their entire digital marketing are over 50 multinational and local companies, ranging from FMCG, through industrial products to financial services. Among the clients of the agency are Schneider Electric for Bulgaria and Israel, as well as Nedelya, Medix, Rice Up and Iuvo for Bulgaria and abroad, and companies as Acer, Toyota, Easy credit, Danone, Viessmann for Bulgaria.
Board member to IAB Bulgaria. Marketing and advertising professor at New Bulgarian University, University for World and National Economy, Softuni Digital.
Presentations
Antoinette Pepe
Antoinette Pepe
Antoinette Pepe, 29 - full-time blogger, vlogger and mother of 2.
Have been blogging since 2013 and vlogging since 2017.
Gained almost 100 k subscribers on Youtube over that time.
Main topics to discuss online: lifestyle, motivation, healthy living, motherhood, fashion, travel.
The topics vary depending on what's taking place in her life. She also vlogs and was the first in Bulgaria to vlog her birth.
Presentations
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16.00 - 16.40 Panel Discussion Social Media/InfluenceDigital marketing4 October | Hall One
Konstantin Dankov
DevriX
Presentations
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11.25 - 11.45 How to stay motivated and keep improving/ Why you should know HTML and CSSSoftware development4 October | Hall Two
Svetlin Nakov
Software University Ltd.
Presentations
Martin Voynov
Heineken
Presentations
Nikolay Kostov
ZenCodeo
Nikolay Kostov works as a Solutions Architect at ZenCodeo. He was involved with the Telerik Academy’s trainings for more than five years, now he is giving lectures at SoftUni and at different events. He studied at the Faculty of Mathematics and Informatics at the Sofia University and currently he is finishing his master’s degree at New Bulgarian University. Niki is a Microsoft Certified Trainer for several years now. He is a winner of the award “Student of the Year” and also part of the “30 under 30” of the Forbes Bulgaria Magazine. For many years, Nikolay has participated in a number of High School and University Olympiads and contests in Informatics and Informational Technologies. He has rich experience in designing and developing web applications, algorithmic programming, security and the cloud technologies. Niki’s personal blog can be found at http://nikolay.it/.
Presentations
Gennadiy Vorobyov
Netpeak
Presentations
Danail Marinov
Infragistics
He is UI/UX and product designer with a keen interest in the field of branding, product development, and entrepreneurship. Apart from his position as a UX architect at Infragistics, he is helping companies build their web presence using Wordpress (e.g., Hire Heroes website design is one of my WP projects), consulting startups about their digital products UI/UX and building brand identity for tech companies and startups. He has previous experience in advertising, brand agencies, startups in Bulgaria and Netherland and IT companies. Currently a member of 9 Academy, Season 6 and participant in Erasmus for Young Entrepreneurs Program in 2016.
Presentations
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11.50 - 12.10 Design Systems: Productivity and Consistency for Digital ProductDesign & Creative4 October | Hall Two
Anton Petrov
InBar scripts
Anton Petrov is in the Graphic design and DTP for more than 20 years. Devoted Adobe evangelist, DTP specialist and JS developer. Lecturer in SoftUni Creative. Founder of InBar scripts - JS development for Adobe applications.
Presentations
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12.15 - 12.35 Scripting for Adobe applications. InBar scriptsDesign & Creative4 October | Hall One
Vassilena Valchanova
Valchanova.me
Vassilena is an independent marketing consultant, trainer, and speaker. She has more than 10 years of experience in digital communications. Her expertise covers marketing strategy, content marketing, and measurement, in different industries - mainly consumer electronics, e-commerce, and SaaS.
Presentations
Stamo Petkov
Information Services Plc.
Stamo Petkov has been professionally engaged in programming for more than 15 years. He has gone through a variety of technologies – BASIC, Pascal, Object Pascal, PHP, and I finally discovered .NET and C #. He always strives to learn new and exciting things. He wants to believe that he could manage to convey a bit of this aspiration to the people he talks to. He has been a lecturer in JavaScript and Software Architectures in the InfoStart initiative, led C # Basics and ASP.NET MVC courses in Softuni, as well as several classes at the New Bulgarian University, Stamo has lectured at various conferences and events in the field of software technologies. His current position as head of Microsoft Technology department at Information Services Plc. and his goal is to work for a more able and committed community of developers in Bulgaria.
Presentations
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14.00 - 14.40 Develop and Debug multi container applications with Docker and Visual StudioSoftware development4 October | Workshop
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12.15 - 12.35 Creating custom Alexa skillSoftware development4 October | Hall Two
Ivan Yonkov
Codexio
Ivan Yonkov has a longstanding experience in software development, delivery, and quality control. He has also been a technical trainer and project lead for many years. For the last of them he has been involved around the JVM technological stack (Java, Scala, Kotlin) as well as his first love – PHP. Ivan is former Training Director of Software University, and now he is a Training Consultant and a Technical Trainer in the Java direction. Mainly he is CEO at the technological startup Codexio and a CTO at the blockchain based project LockTrip.
Presentations
Angel Iskrev
proof.
Angel Iskrev is a Creative Director at proof. (a creative agency based in Sofia, Bulgaria). He has over eight years of experience in developing digital communications solutions in Bulgaria and abroad. He has worked for brands like Telenor Hungary, Telenor Bulgaria, Mtel, Apples Thief, Absolut Vodka, Stolichno, McDonald’s, Somersby and many others. Over the past three years, the projects he has been involved in have won over 50 awards from FARA, Effie, IAB Mixx Awards, Forbes E-volution and BAPRA Bright Awards. In his spare time, he is a commentator at Eurosport and has recently been a voiceover. He loves Juventus, mountains, his balcony, and ouzo on the rocks and grapefruit fresh.
Presentations
Ivaylo Kenov
SoftUni
Ivailo Kenov is in the top 150 of C # developers worldwide on the Open Source ranking of the Git Awards. He is the creator of MyTested ASP.NET, which has more than 900,000 NuGet downloads and has lectured more than 2,000 people at Telerik Academy and SoftUni.
Presentations
Milen Radkov
hack
Milen Radkov is Founder and CEO of hack - Blockchain Development and Consulting.
Milen is a blockchain developer and enthusiast, software engineer and entrepreneur.
He is a founder of several software companies, the most successful of which is hack - a rapidly growing software company with main focus on developing products and consulting in the blockchain technology space and complex software systems.
The company operates on a world scale level and has extensive experience in developing blockchain projects, smart contracts, and services for startups and enterprises.
Milen is also the organizer of several blockchain related technological meetups in Bulgaria - Blockchain Developers Meetup - a monthly meetup for developers, where every developer or enthusiast could freely join and participate in the events and workshops, receiving and sharing knowledge in the blockchain technology space, and Polkadot Sofia meetup.
He is an Ambassador for Gitcoin - Ethereum based decentralized platform for software engineering gigs, and technology advisor for the WeiDex - the first Bulgarian decentralized exchange - which is aiming to provide additional privacy, security, and freedom to the end user.
Milen has lots of development experience as a web and mobile developer and software programmer. He has extensive knowledge and deep understanding in blockchain technology, DLT (Distributed Ledger Technologies) and peer-2-peer networks.
Privacy advocate and a huge fan of Zero-Knowledge Proofs.
Presentations
Tsviatko Yovtchev
Codemerx
Creator of JustDecompile - the fastest .NET decompiler, NativeScript, Fiddler Everywhere and a number of other popular developer tools.
A manager and architect with focus on above average complexity, borderline scientific research projects with 15 years of experience creating teams and products.
Presentations
Stefan Dobrev
ST6
Stefan has been fighting entropy in software for more than a decade. He believes that nothing is impossible, it just takes a little longer to accomplish.
Stefan's mission is to build great teams fueled by a strong culture. His playground is ST6 which is a cultural startup with focus on software craftsmanship.
Presentations
Grab your ticket
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After Party
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Days1
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Price
15 BGN
- Admission to the official After Party of the conference
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Early Bird
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Days2
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Speakers70+
Price
50 BGN
- Full Pass for 2 days conference
- Admission to all Keynote, Panel and Workshop sessions
- Admission to the commercial exhibition
- Admission to the Networking areas
- Congress Printed Materials
- Refreshments during coffee breaks as specified in the program
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VIP Full Pass
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Days2
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Speakers70+
Price
120 BGN
- Special invitation for VIP Speaker’s dinner
- After Party Pass
- Full Pass for 2 days conference
- Admission to all Keynote, Panel and Workshop sessions
- Admission to the commercial exhibition
- Admission to the Networking areas
- Congress Printed Materials
- Refreshments during coffee breaks as specified in the program
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It's time for party
Make every minute matter
The final of the conference is reserved for Soft Unit After Party - not
just a party but a "scene" for meeting new people, networking and,
of course, a crazy party that everyone will remember with a smilе
Soft Unit after party
Last year's performers:
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Tita
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DJ Doncho
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Lora Karadjova
Stay tuned who would be the artists this year!
Venue location
How to get there
By plane, car or train… even by helicopter! You can get to SoftUnit by any means of transport. Here's some information about all the available options to help you decide which type of transport suits you best.
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SubwaySubway line N2 - “Vitosha” station
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Bus lines№ 64, 83, 88, 93, 98, 120, 122
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Tramlines№ 10